Erin Byers is an AP Award-Winning Journalist and seasoned media professional passionate about storytelling and bringing brands to life online. With deep experience from top media companies and agencies, Erin excels at creating organic content that uniquely shares a business's story while socially relating to diverse audiences. As the Social & Digital Lead at Colgate-Palmolive, she drives innovative strategies across social & digital for beloved Colgate-Palmolive corporate brand. Previously, as Social & Community Lead at Mars, she concepted, created, published, and managed content for America's favorite bitesize brands like M&M'S, Combos, Ethel M, and Altoids. Her notable roles also include Social Media Specialist for a project produced by Jesse Collins Ent. Team and live on Meta, Executive News Producer at a local NBC station, and Program Manager at an agency that led Samsung's first-ever Influencer program across America. Erin actively mentors, supporting young women aspiring to similar careers.
