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  • Social Media & Marketing (Summer 2025)

Summer 2025

Social Media & Marketing

Social-Media-Marketing

Social Media & Marketing Community Experiences

The following events are required for all Social Media & Marketing mentees and mentors:

  • Tuesday, July 15 at 6-7:30 PM ET – Journey Meeting
  • Tuesday, August 12 at 6-7:15 PM ET – Career Chat
  • Saturday, September 20 at 3-4:30 PM ET – Mentee Showcase

If you cannot make an event, let your Staff Lead know in advance. Your Staff Lead will help you find an alternative event to attend.

Journey Circle: Community

Social Media & Marketing Courses

Social Media & Marketing: Behind the Screen (Required)
This course is designed to help develop your overall understanding of roles within the realm of social media and marketing, provide you with specific tools and tips for effective marketing, and meld your creative skills with your marketing skills. Specific topics range from how to create engaging social media posts for brands to data storytelling.

Social Media & Marketing Video Fundamentals (Optional)
Within our ever-growing digital landscape, video has become one of the main mediums through which people absorb content, share their thoughts, and tell their stories. The reach that a compelling video can have is enough to entertain, spark meaningful discussions, and/or create change. To ensure that your message or story achieves its full potential, it is important to understand the three key stages of video production: pre-production, production, and post-production. In this mini-course, we will take a closer look at these three stages and explore the aspects of video creation that contribute to compelling content.

Social Media & Marketing Graphic Design Fundamentals (Optional)
In today’s visually-driven world, effective communication is about more than just words. This course is designed to provide budding writers with essential graphic design skills to enhance their storytelling and engage their audience. Through a blend of hands-on projects and discussions, students will learn how to create visually appealing content that complements their writing.

Writing

Social Media & Marketing Mentoring

Mentees and mentors in the Social Media & Marketing Journey will be matched for one cycle. Each pair will meet 2 times per month and, as a pair, attend all of the community events listed above.

Journeys in the Multimedia 360 Adventure focus on creating in a particular medium. They are designed for mentees and mentors who want to express ideas with digital and audio techniques.

The Social Media & Marketing Journey is a part of the Multimedia 360 Adventure.

See All Adventures

Find Your Journey

Find Your Journey

From Page to Production: Screenwriting for Short Films (Part 1) (Fall 2026)

This two-cycle Journey guides participants from crafting a short film script to bringing it to life on screen. In the first cycle, mentors and mentees focus on developing compelling stories, dynamic characters, and engaging dialogue, learning the essentials of screenwriting for short films. In the second cycle, participants move from script to screen, exploring the practical aspects of video production, including planning, collaboration, and bringing their creative vision to life. By the end of the journey, mentees will have both a polished script and hands-on experience in producing their own short film.

Life Lines: Crafting Memoir and Nonfiction (Paid Adult Version) (Fall 2026)

In this three-cycle Journey, writers will get the support and expert industry insight they need to write their memoir. In the first three-month cycle, participants will outline, structure their book, and begin their first drafts; in the second three-month cycle, participants will write and workshop their drafts; and in the third cycle, participants will finish their drafts and write their book proposals.

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