• Journey
  • Social Media & Marketing (Summer 2025)

Summer 2025

Social Media & Marketing

Social-Media-Marketing

Girls Write Now Collaboratory

This Journey is Closed, but You Can Apply for a Fall 2026 Journey Now!

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Social Media & Marketing Community Experiences

The following events are required for all Social Media & Marketing mentees and mentors:

  • Tuesday, July 15 at 6-7:30 PM ET – Journey Meeting
  • Tuesday, August 12 at 6-7:15 PM ET – Career Chat
  • Saturday, September 20 at 3-4:30 PM ET – Mentee Showcase

If you cannot make an event, let your Staff Lead know in advance. Your Staff Lead will help you find an alternative event to attend.

Journey Circle: Community

Social Media & Marketing Courses

Social Media & Marketing: Behind the Screen (Required)
This course is designed to help develop your overall understanding of roles within the realm of social media and marketing, provide you with specific tools and tips for effective marketing, and meld your creative skills with your marketing skills. Specific topics range from how to create engaging social media posts for brands to data storytelling.

Social Media & Marketing Video Fundamentals (Optional)
Within our ever-growing digital landscape, video has become one of the main mediums through which people absorb content, share their thoughts, and tell their stories. The reach that a compelling video can have is enough to entertain, spark meaningful discussions, and/or create change. To ensure that your message or story achieves its full potential, it is important to understand the three key stages of video production: pre-production, production, and post-production. In this mini-course, we will take a closer look at these three stages and explore the aspects of video creation that contribute to compelling content.

Social Media & Marketing Graphic Design Fundamentals (Optional)
In today’s visually-driven world, effective communication is about more than just words. This course is designed to provide budding writers with essential graphic design skills to enhance their storytelling and engage their audience. Through a blend of hands-on projects and discussions, students will learn how to create visually appealing content that complements their writing.

Writing

Social Media & Marketing Mentoring

Mentees and mentors in the Social Media & Marketing Journey will be matched for one cycle. Each pair will meet 2 times per month and, as a pair, attend all of the community events listed above.

Journeys in the Multimedia 360 Adventure focus on creating in a particular medium. They are designed for mentees and mentors who want to express ideas with digital and audio techniques.

The Social Media & Marketing Journey is a part of the Multimedia 360 Adventure.

See All Adventures

Find Your Journey

Find Your Journey

Everything’s a Story: Nonfiction that Reads like Fiction (Fall 2026)

In this Journey, mentees and mentors will explore the ways in which creative storytelling techniques can be applied to nonfiction writing of all kinds, from memoir and personal essay to op-ed and how-to articles. We will dive into what makes a story—from structural archetypes to writing that flows—and learn how to harness the power of story to make nonfiction compelling and transformative.

Wild Ideas: Nature, Science & Creativity (Fall 2026)

Created in honor of Helen Ghiradella, the biologist who uncovered the hidden architecture of butterfly wings, this Journey invites you, mentor and mentee, to explore the natural world through the complementary lenses of scientific inquiry and creative expression. Through close observation, research, and reflection, you'll investigate the forms, patterns, and processes found in nature, then build an original project—writing, visual art, media, performance, music, or a form of your own choosing—that celebrates where these disciplines meet. Along the way, you'll sharpen your powers of observation, stretch your interdisciplinary thinking, and develop the ability to translate scientific understanding into meaningful art.

Civil Discourse: Connection & Persuasion (Fall 2026)

In this Journey, you—mentor and mentee—will build essential skills in public speaking, argumentation, and critical thinking. Through hands-on activities and lively discussion, you'll learn to craft persuasive speeches, construct well-reasoned arguments, and present your ideas with confidence. You'll explore what makes communication land, sharpen your thinking under pressure, and practice responding to perspectives unlike your own in a structured setting. By the end, you'll be able to make your case clearly, engage in dialogue that goes somewhere, and carry these skills into academic, professional, and civic life.

Civil Discourse Connection & Persuasion; two girls speaking with a mic

Dark Tales: A Horror Book Club (Fall 2026)

Step into the shadows of horror and discover what makes a story truly unsettling. Across three monthly book club meetings, you—mentor and mentee—will dig into close readings and lively discussion of selected works, examining how authors build suspense, conjure atmosphere, evoke fear, and use the genre to probe deeper social, psychological, and cultural questions. Together you'll unpack narrative technique, character development, and the many shapes the genre can take. By summer's end, you'll have a richer appreciation for horror, sharper critical instincts as readers, and a store of inspiration and craft to carry into your own writing. Required books this cycle: Dark Is When the Devil Comes by Daisy Pearce, The Body by Bethany C. Morrow, and I'll Watch Your Baby by Neena Viel.

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