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  • Social Media & Marketing (Summer 2025)

Summer 2025

Social Media & Marketing

Social-Media-Marketing

Girls Write Now Collaboratory

This Journey Is Closed, but You Can Pre-Enroll in a Fall 2026 Journey Now!

Pre-Enroll This Fall

Social Media & Marketing Community Experiences

The following events are required for all Social Media & Marketing mentees and mentors:

  • Tuesday, July 15 at 6-7:30 PM ET – Journey Meeting
  • Tuesday, August 12 at 6-7:15 PM ET – Career Chat
  • Saturday, September 20 at 3-4:30 PM ET – Mentee Showcase

If you cannot make an event, let your Staff Lead know in advance. Your Staff Lead will help you find an alternative event to attend.

Journey Circle: Community

Social Media & Marketing Courses

Social Media & Marketing: Behind the Screen (Required)
This course is designed to help develop your overall understanding of roles within the realm of social media and marketing, provide you with specific tools and tips for effective marketing, and meld your creative skills with your marketing skills. Specific topics range from how to create engaging social media posts for brands to data storytelling.

Social Media & Marketing Video Fundamentals (Optional)
Within our ever-growing digital landscape, video has become one of the main mediums through which people absorb content, share their thoughts, and tell their stories. The reach that a compelling video can have is enough to entertain, spark meaningful discussions, and/or create change. To ensure that your message or story achieves its full potential, it is important to understand the three key stages of video production: pre-production, production, and post-production. In this mini-course, we will take a closer look at these three stages and explore the aspects of video creation that contribute to compelling content.

Social Media & Marketing Graphic Design Fundamentals (Optional)
In today’s visually-driven world, effective communication is about more than just words. This course is designed to provide budding writers with essential graphic design skills to enhance their storytelling and engage their audience. Through a blend of hands-on projects and discussions, students will learn how to create visually appealing content that complements their writing.

Writing

Social Media & Marketing Mentoring

Mentees and mentors in the Social Media & Marketing Journey will be matched for one cycle. Each pair will meet 2 times per month and, as a pair, attend all of the community events listed above.

Journeys in the Multimedia 360 Adventure focus on creating in a particular medium. They are designed for mentees and mentors who want to express ideas with digital and audio techniques.

The Social Media & Marketing Journey is a part of the Multimedia 360 Adventure.

See All Adventures

Find Your Journey

Find Your Journey

Indigenous Poetry (Spring 2027)

Explore the rich traditions and contemporary voices of Indigenous poetry. Mentees and mentors will read and discuss poems by Indigenous poets that reflect identity, culture, land, community, resilience, and storytelling. Alongside close reading, participants will write original poems inspired by these works, experimenting with imagery, voice, form, and personal expression. Through discussion and creative practice, they will explore how poetry can honor heritage, preserve stories, and illuminate both personal and collective experiences. Mentees and mentors will take away a deeper appreciation of Indigenous poetic traditions, strengthened creative writing skills, and a greater understanding of poetry as a tool for connection and expression.

AI & Technology: Protopian Futures (Spring 2027)

This Journey explores the evolving landscape of artificial intelligence and emerging technologies through a protopian lens—focusing on how innovation can be intentionally shaped toward more equitable, creative, and human-centered futures. Mentees and mentors will examine the possibilities and limitations of AI, engaging in discussions and hands-on explorations that highlight both current applications and future potential. Through critical reflection and creative experimentation, mentees and mentors will consider how technology can be designed and used to expand opportunity, deepen connection, and support more just and imaginative ways of living and creating. Mentees and mentors will strengthen their critical understanding of AI and emerging technologies while deepening their perspective on ethical innovation and human-centered tech practices.

Independent Study (Spring 2027)

Create your own experience with our Independent Study Journey. Mentees and mentors meet as a pair, attend events of interest, and use coursework to support creative projects and personal goals. Along the way, you can connect with others during a mid-cycle mixer designed to spark inspiration, share ideas, and build community. The Journey culminates in a showcase where participants present the work they have developed throughout the cycle and celebrate their accomplishments together. Mentees and mentors will benefit by gaining greater independence in their learning, deepening their creative practice, and building meaningful connections while pursuing self-directed goals.

Independent Study thumb nail featuring Girls Write Now logo, one woman studying at a desk, and another woman writing.

Teach GWN (Spring 2027)

In this Journey, members of the GWN community will develop curriculum and facilitate a Community Studio for one or more cycles within GWN’s Collaboratory structure. Each cycle involves facilitating three Community Studios, one per month. Mentees and mentors will gain valuable skills in leadership, teaching, and community building. Mentees and mentors can facilitate a Community Studio either independently (if they are 18 or older) or together as a pair.

Everything Is a Story: Nonfiction that Reads like Fiction (Fall 2026)

In this Journey, mentees and mentors will explore the ways in which creative storytelling techniques can be applied to nonfiction writing of all kinds, from memoir and personal essay to op-ed and how-to articles. We will dive into what makes a story—from structural archetypes to writing that flows—and learn how to harness the power of story to make nonfiction compelling and transformative.

Wild Ideas: Nature, Science & Creativity (Fall 2026)

Created in honor of Helen Ghiradella’s pioneering work at the intersection of science and creativity, this Journey invites mentees and mentors to explore the natural world through the complementary lenses of scientific inquiry and artistic expression. Inspired by Ghiradella’s legacy, and through close observation, research, and reflection, they will investigate the forms, patterns, and processes found in nature while creating an original project—through writing, visual art, media, performance, music or another creative form—that celebrates the connections between nature, science, and creativity.

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