ThoughtMatter
December 21, 2018
ThoughtMatter worked closely with Girls Write Now this year to create a branding identity and year-long campaign celebrating Girls Write Now’s 20th anniversary, and built around the concept of ensemble. “The work that Girls Write Now does is fundamentally aligned with our mission to do work worth doing…Most recently, Girls Write Now was presented with the once-in-a-lifetime opportunity to have their work on the illuminated billboards of Times Square. We partnered with them to design signage that [allowed] their message to stand out at the crossroads of the world.”